Story Archive

We Do Chicken ...Right?

KFC, which changed its name from Kentucky Fried Chicken in 1991, had a problem at its U.K. restaurants: its new delivery partner couldn’t get enough chicken to the outlets, and about 700 of its 900 stores in the U.K. and Ireland had to close until the supply chain could catch up. Once it did, KFC took out full-page ads in some British newspapers to apologize, accompanied by a photo of its trademark bucket with its name scrambled a bit: it read “FCK”. (RC/BBC) ...WTF?
Original Publication Date: 04 March 2018
This story is in True’s book collections, in Volume 24.

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