The Roar is BackWhen gas prices shot up in the 70s, it was the death of muscle cars with their throaty roars, signifying the cars’ power. In their place came whines of fuel-efficiency or worse, the hum of electric motors. Not anymore: muscle cars are back, with their loud vrooms. Except that now, the noise is fake — digital noise-makers fed into pipes or speakers to create a rumble. Ford, Volkswagen, Porsche, Lexus and more have all used “enhanced” sounds to make their cars sound more beefy. BMW even pumps recordings of engine noises through car stereo systems. “It’s a mind-trick,” grumbles Mike Rhynard, 41, past president of the Denver Mustang Club. “It’s something it’s not. And no one wants to be deceived.” (RC/Washington Post) ...Coming on next year’s models: an extra-cost “quiet mode” switch.
This story is in True’s book collections, in Volume 21.
Is There a Problem on This Page? Let Me Know using the Help button lower right, and thanks.
I believe humanity is held back by the lack of thinking. I provoke thought with examples of what happens when we don’t think, and when we do. This is True is my primary method: stories like this come out every week by email, and basic subscriptions are free. Click here for a subscribe form.